CONTEXT
Specter is an ambitious Belgian startup creating the most advanced s-pedelec ever. Aaltra operates as their technological partner, giving Specter the necessary input for the perfect start.
The bike quickly became a connected experience that seamlessly blends with our daily routines, thanks to our work. We never compromised on quality and features while laying the technical foundations for the future.
The startup paradox
Startups often depend on funding. And to get funding, you need to have a budget. To have a budget, you need a roadmap. And so on, and so on…
Unless you know how to build your idea yourself, you need to rely on external partners. You need help creating the roadmap, selecting the technology and estimating the budget. And since you’re not sure your idea is viable, you need to be careful about the budget.
We helped Specter validate the business idea, write the roadmap and compose the budget. We have a product validation service to answer 3 questions as soon as possible.
Market validation
Is there a market for my idea, and what are competitors doing? How do users respond to the idea?
Technical validation
Is my project feasible? What technology, infrastructure, and partners do I need?
Budgetting
What budget do I need for my MVP? And what budget do I need to mature my product?
architecture
We created a system architecture that responds to every startup's primary challenges: an optimal balance between scalability and budget.
The IoT back-end, created with Blockbax, securely stores and visualizes all sensor data uploaded by the bikes. Next, we made it possible to directly connect to the bike from a mobile app over Bluetooth.
the HUD
What if we could offer a user experience similar to one of the famous car manufacturers?
The hub is the homebase of your Specter bike. Its responsive UI shows all essential parameters and has a GPS that you can operate via your smartphone. It will automatically advise the best route and give weather updates or information on your battery life.
The mobile app
Thanks to our technical skills and design knowledge, we created a top-notch user experience.
Together with Specter, we delivered a solid and future proof design system that allows the business to grow and evolve rapidly. The mobile app is created in Flutter, letting us develop once and natively compile for iOS and Android.
Strategy
We had several strategy-related workshops with Specter to explore the e-bike market, analyze competitors, scope ideas, and explore all technological approaches.
These workshops resulted in a clear functional definition, a solid roadmap and a transparent budget until the MVP release. We’re proud to say that Specter is now truly future-proof!
THE RESULT
- Helped define the budget for funding
- Found partners and took project management
- MVP in under 12 months
Want to learn more about this case?
Get in touch with Pieter.
